Gracie Gym U.S.A

Branding / Graphic Design / Monthly Retainer

Belt Promotion System & Gracie Family Tree Infographic Design
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Poster / Signage Design
Seminar Event Ad / Poster Design
Mural Design

Mural design includes Gracie family fighters with significant impact and influence in the martial arts/combat sports world.

Website Design
Gi / Kimono Design

In Brazilian Jiu-Jitsu, the all important uniform (top and trousers) is called a gi, though the majority of Portuguese speaking countries still refer to it as a kimono.

Carlos & Crolin Gracie Commemorative Gi Patch Designs
Crolin Gracie Signature Belt
Ranked NOGI Uniform Design

NOGI is Brazilian Jiu-Jitsu without the traditional Gi. Instead you wear shorts and a rash guard.

Brochure Design

Branded brochures educate students and promote the Brazilian Jiu-Jitsu culture, its customs, history, health benefits and traditions.

Business Card Design
Advertisement Design
Social Media Post Design
Apparel Design
Gracie Gym U.S.A. Competition Team Logo Design
Client Testimonial

Pafilon is a one stop shop to get your brand created and gain visibility, enabling you to become a leader in the market. Due to exceptional branding and graphic design expertise, the ROI was immense. They are worth every penny of our investment! They scale and evolve as we do, which is very important to us.

Tammy Swetnam - Gracie Gym U.S.A. owner

About Brazilian Jiu-Jitsu

A family tradition since 1925, founded by brothers Carlos and Hélio Gracie, and passed on to their extended family, Brazilian Jiu-Jitsu (BJJ) is a self-defense martial art system and combat sport, focused on grappling and ground fighting.

BJJ is regarded as the most effective self-defense and anti-bullying martial art in the world, practiced by Navy Seals, law enforcement and mixed martial artist.

The Gracie family are the founders of the UFC (Ultimate Fighting Championship), a hugely successful combat sport world wide.

Client: 
Gracie Gym U.S.A.

Project: 
Branding
Apparel Design
Social Media
Web Design
Ad Design
Corporate ID
Signage

Services: 
Graphic Design
Creative Direction
Mo/Retainer

Industry: 
Combat Sports